Equilibrium
Two of the biggest names in TRX and UK masters of TRX.
Raising the profile of Equilibrium as the leading brand, name and providers of TRX training in the UK. Elevating the profiles of the brother duo behind the brand, Niko Algieri and Jay Brockway. Bringing Equilibrium to the media, building the reputation and cementing its unique offering and reputation as market leaders. Making them an award-winning brand (Tatler Gym Awards 2019). Creation of high revenue generating retreats and brand partnerships.
“Throughout my 12-year career in fitness I’ve worked with multiple PR agencies that have a template for how THEY think your PR journey should develop. Luxley are a different breed and for that reason I’m done; I’ve found my PR for life. Luxley understand brands but also the humans behind them. It’s that knowledge that gives the backbone of your story and it works beautifully. There is no rush, they take time to become part of your brand, your team, your business and that unique position allows them to present a unique strategy and they always over deliver. They are the ‘go the extra mile agency’. Undisputable.”
Niko Algieri, Founder of Equilibrium
Selected Works
SupernovaCase Study
Caroline BrittonCase Study
BreathpodCase Study
JennisCase Study
EquilibriumCase Study
Buttery BrosCase Study
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2020